what we did
Graphic Design
Illustration
Wordpress Development
UX/UI
3rd Party Integrations
Social Media
Punch Bowl Social invented “eatertainment” at scale, but after a few years the competition was catching up so we needed to better leverage the brand’s uniqueness in each location — while also building a platform designed for marketing automation to drive foot traffic. Our solution was to create a content rich, templated Wordpress system that used a custom illustrative style to bring to life the deep narratives that exist within each location. The design system also helped bring to the forefront other important business drivers like group sales, hiring, and local promotions across the year.
Custom Illustrations
Location Specific Websites
San Diego, Stapleton (Denver), and the overall PBS brand are highlighted below. Each site used composite illustrations with custom calls-to-action that were relevant for each location. These location specific sites were managed through our custom Wordpress environment for efficiency, while allowing each location to truly connect with those brand lovers in each city where PBS operated.
